Twitter, LinkedIn, Facebook…these are all names that have become household names since the beginning of the social media revolution. Virtually every aspect of today’s stationary and mobile computing worlds is centered around social media and the advantages it brings. Far past being a simple tool for communication and sharing, social media has become the lynchpin of today’s modern social and business worlds.
As such, the bio used in each social media profile is extremely important, and must be crafted with care. These bios are one of the first things people see when they access your profile. As the old saying goes, you only have one chance to make a first impression.
Regardless of which social media site you plan to use, the following tips should help you in your quest for the perfect social media bio.
Think About Your Readers
Regardless of what type of industry you are in, it is extremely important to tailor your bio to the people you want to reach. Looking for business opportunities? Make it professional, including your experience and skills, all in a succinct manner. Is your bio geared towards the social side of life? Throw in some good jokes and make it fun!
While this could actually be folded into the previous point, its importance warrants one all of its own. Keywords are the key to maximizing your bio through SEO, or search engine optimization. Good keywords means more people will find your bio.
Not all social media bios provide you with the same amount of space. As such, creating bios in different lengths will ensure that you have each site covered effectively.
Nothing screams unprofessional more than a misspelled word or incorrect punctuation, in terms of the business world. As a result, never post your bio until you have had the chance too look it over and make sure there are no mistakes. As stated previously, given how many people are vying for the same business, you really do only have that one shot to make a good first impression.
A killer social media bio is an excellent way to get your foot in the door in today’s connected business world. Have a suggestion on how to write an even better social media bio? Let us know in the Comments section below!