Nowadays it is very important to post relevant content. In the beginning of the social media hype it was most important that you were the one with the most followers or likes. Today it’s all about content and social care.
It is the same principle for your business blog. You need great and interesting content to get attention and interest. Here are some quick tips for sharing your blog posts on social networks to get more traffic, more leads, and more customers via your website.
Your goal is to attract more readers and followers but it is also important that your blog readers can share your content on their own blog or website. This is very easy to create, you can add social media widgets and icons to your blogposts. By this way, your readers can share your content too. If it’s not easy to share your content, people are far less likely to do it. It is recommended having at least Facebook, Twitter, Google+, Pinterest, LinkedIn, and Buffer sharing icons on every blog post.
When a reader or follower retweets or repins or reshares your content, be sure to give them a sign of appreciation. Thank them but also take time to engage with them. There are lots of ways to do this. Just be careful you don’t lose these great opportunities to engage and build a relationship.
It is useful to announce your new posts but use not only your statusupdate on Facebook. You can use a scheduling tool like HootSuite or Buffer to schedule out multiple announcements. Don’t forget that much of social media is about what is happening right now. Only a small percentage of your followers are going to see your social posts each time you add something new. For that reason, you need to share each of your blog posts several different times before you stop sharing completely.