Attention marketers: make the most out of social media posts

It’s time to get creative about the ways you can reach out to people when social media imposes restrictions upon you. Here are 5 examples of how marketers are winning at social media according to Garrett Sloane from Adweek: 1. Selling on Facebook, Pinterest and Twitter A company named Zantler launched Shoppost which enables Amazon Webstore […]

5 social media trends that will change in 2015

Earlier this year Facebook  lost nearly one third of it’s users, people speculated this would be the end of its days, however, recent reporting reveals that Facebook has seen a record growth. In the third quarter of 2013 Facebook made nearly $2.96 billion in ad revenue and added nearly 100 million new users. What exactly […]

Luxury brands reluctant towards social media

When platforms such as Facebook and Twitter were first launched, many marketers leap at the opportunity to reach the masses, whereas luxury brands chose to remain niche and elite. However, with social media becoming a key player in marketing, some of these luxury brands are beginning to see the value. Chanel has been on Twitter […]

‘Edgar’ stops social media posts from going to waste!

It’s a known fact that most of your social media updates are only seen by a fraction of your targeted audience. This is due to a variety of different factors. The failure to reach a larger audience forces social media marketers to update more frequently, this potentially could be viewed as a annoying by your […]

Marketing Week NYC Kickoff Event! Meet the Founders of the Online Fashion Revolution

This week is Marketing Week and of course, Growing Social Media couldn’t miss out! We attended the first event to kick-off this week: “Meet The Founders of the Online Fashion Revolution”. On Monday, the founders of Rent The Runway (Jenny Hyman), Gilt ( Alexis Maybank) and Baublebar (Daniella Yacobovsky) shared their stories with us about founding their business and […]

Pinterest Marketing Tips For Your Business

Over the years, pinterest is one of the social media channels that is growing rapidly, aside from instagram and twitter. Many people are already into this social media platform because they are free to share crafts, quotes, fashion, photographer, and more. However, this is not only about sharing images because pinterest can do more than […]

Is SMS Marketing useful?

Is SMS Marketing useful or not? That is the question for this brand new article. What is SMS Marketing? “Marketing through cellphones”. First of all, SMS stands for Short Message Service. This service became popular in the early 2000s. Businesses started to collect mobile phone numbers and send off content. On average, SMS messages are […]

Promote your product via Vine

If you want a fast and effective way to promote your product, you should use Vine. Vine is a video-sharing app from Twitter. The mobile video sharing service allows you to make short looping videos to share on Twitter and Facebook and also on the Vine network. Why is Vine so popular? Businesses these days are […]

Social Media Marketing Gone Wrong: Very Public Twitter Fails

As much as there are numerous success stories on the use of Twitter in online marketing efforts, there are still a handful of Twitter marketing fails which can be singled out. Here are some of the most popular social media marketing attempts (via Twitter) gone wrong.

Google Plus Author Attribution and Embedded Posts

Last week Google announced the introduction of two new, amazing features to their Google plus social media platform – Author Attribution and Embedded posts. Author Attribution Google Plus has further integrated with Google’s Authorship Program – where an author’s profile picture shows up next to their articles/posts in search. With the new author attribution you […]

The Power of Social Media: The Thankyou Story

Thankyou is an Australian social enterprise who aims to empower everyday Australians to make a difference. They recently leveraged the power of social media to achieve a massive milestone.

The Hottest Marketing Trends to Watch in 2013

With the seemingly endless range of devices and platforms, it can be hard to keep up with where consumers are going for their information. As more and more people are using multiple devices to view channels simultaneously, marketers need to keep track of them, wherever they are.