In 2004, Mark Zuckerberg created theFacebook for fellow Harvard University students to “search for people at your school, find out who are in your classes, look up your friends’ friends, and see a visualization...
With information from a great informative article by Jeff Bullas, we decided to put together an infographic that reflects current statistics and facts of Social Media platforms. There is a huge leap in internet usage via mobile, of course. But a big surprise is that the bracket of people over the age of 54 using social media is growing rapidly!
U.S. TV viewers are taking to Twitter to talk about TV, and the digital chatter is building steam. According to SocialGuide, 32 million unique people in the U.S. Tweeted about TV in 2012. That’s quite the confab, but what does it all really mean for the TV industry? Should networks and advertisers be paying attention? Early research on the subject from Nielsen and SocialGuide says yes.
According to a recent study by PEW, users are using Pinterest just as much as Twitter.
Twitter attracted 16% of social media users, followed by 15% on Pinterest in 2012.
PEW’s report states, “Those under 50, and especially those 18-29, are the most likely to use Twitter. Urban-dwellers are significantly more likely than both suburban and rural residents to be on Twitter.”