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After nearly 10 years of using the same Facebook lay-out, it’s time for some refreshment.

From yesterday onwards, a new app is available for iOS called Facebook Paper.

The app gives the Facebook News Feed a more Flipboard-like look to browse through through posts. It looks like Facebook is trying to be seen more like a “content” site but the brand has clearly stressed that it is not a media company. Which means, the content is still created by its users. There’s a little bonus feature though: there is going to be curated content to from the Facebook experts. Users can sign up to read content from 19 different categories. From “sports” and “culture” to “LOL”.

It sounds pretty exiting, right?

The video below gives you a feeling of what the app is all about:

 

Introducing Paper from Facebook on Vimeo.

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