Is Paid Social Media Marketing Worth It?
Paid social media marketing: it’s a buzzword in the marketing world, but what is it? Many organizations are now engaging in social selling and marketing to customers. Peer reviews, personalized Facebook ads and even fashion or food posts on Instagram are all examples of platforms with the potential for paid social media marketing. Have ... read more
3 Reasons Not to Post Pictures of Children on Social Media
Just about all of the parents I know post constant pictures of their children on social media. My newsfeed is regularly flooded with ‘first day of school’ pictures and ‘Johnny won his baseball game’ albums. Entire Instagram accounts exist for parents to document their children on social media. This must be harmless, right? It’s an ... read more
Snapchat Advertising: Is the Cost Worth the Impressions?
Every business is constantly looking to stay ahead of the game. This is especially important, if ... read more